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Web Design for Equipment Rental Companies

Custom Websites for Heavy Machinery, Tool Rental, and Event Supply Shops

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Professional Websites for Rental Businesses

In the rental game, asset utilization is everything. Idle equipment sitting in your yard is lost revenue. Whether you rent excavators to construction crews, power tools to DIYers, or tents for weddings, your website needs to be a 24/7 digital catalog. Contractors and planners don't have time to call for specs or pricing; they want to see what you have, check if it handles their job, and book it immediately.

Cannone Marketing builds robust, inventory-focused websites that organize your catalog and streamline the quote process.

Perfect for heavy equipment rental yards, small tool hire shops, party and event supply companies, and scaffold leasing firms.

 

Grow Your Rental Business with a High-Converting Website

Cannone Marketing helps you increase utilization rates and reduce phone tag with features like:

Digital Catalogs: Organized categories for Earthmoving, Aerial Lifts, Power Tools, etc.
"Request a Quote" Carts: Allowing users to build a list of items and request a total price for specific dates.
Spec Sheets: Downloadable PDFs or clear tables showing reach height, load capacity, and dimensions.
Rental Period Pricing: Clear tiered pricing for Daily, Weekly, and Monthly rates.
Delivery Zone Maps: Interactive maps showing where you deliver and calculating estimated freight costs.
Rental Agreement Integration: Digital forms or links to your terms and conditions to speed up the checkout process.
Availability Calendars: (Optional) Integration with rental software (like Point of Rental or Booqable) to show real-time stock.

All-Inclusive Rental Website – Just $199 Setup & $49/Month

Accelerate your rental business with a professional digital portfolio. We keep it simple: A one-time $199 Setup Fee to build your custom site, and then a flat $49/month for hosting, updates, and support.

Prefer $0 Down?
We also offer a Flex Plan with $0 upfront and $99/month. Choose the option that fits your cash flow. Both plans include:


• A Custom, Portfolio-Focused Site Design
• Worry-Free Website Support (Ongoing Updates Included)
• Content & Copywriting
• Desktop, Tablet & Mobile Optimization
• Worry-Free Cloud Hosting & SSL Certificate
• Complete Search Engine Registration
• Professional Stock Photography
• Connect Your Domain
+more

 

SEO for Equipment Rental

We’ll naturally target asset-specific and local keywords like:

• equipment rental near me
• skid steer rental cost
• excavator rental [City]
• party tent rental services
• tool hire shop

Don't Take Our Word For It

Mike Cannone has been a pleasure to work with. He designed my entire website, social media page, and optimized my google business platform. He by far exceeded all my expectations. I recommend him to everyone. Fast and efficient so you can get your business up and running in no time. Thanks again Mike.
— Matt W. (via Google)

Get a Free Homepage Mockup for Your Business

Cannone Marketing will design a custom homepage for your equipment rental business at absolutely no cost. Check the design before you pay a dime. If it meets your standards, we launch.


Frequently Asked Questions

Can I upload my entire inventory?
Yes. Organization is key. We can build specific categories (e.g., Earthmoving > Excavators > Mini Excavators) so customers can find exactly what they need without scrolling through hundreds of unrelated items.

Do you support tiered pricing?
Absolutely. Most rental companies charge differently based on duration. We can create pricing tables that clearly display the Daily, Weekly, and Monthly rates for each piece of equipment.

Can customers book online?
We can set up "Request a Quote" functionality, which is standard for heavy equipment. For smaller items (like party chairs or tools), we can integrate with rental software like Booqable or Point of Rental to allow for direct online booking and payment.

Do you handle delivery fees?
We can create a "Delivery & Pickup" page that outlines your fees based on mileage or zones. This helps manage customer expectations regarding transport costs before they call.

Can I attach operator manuals?
Yes. Safety is a liability. We can add download buttons for Operator Manuals or Safety Spec Sheets on every product page, ensuring your clients have access to the safety information they need.

 

Read The Article

Your website should be your primary tool for keeping your inventory rented, making it simple for any customer to see your fleet and make a reservation. To learn how to build an online presence that attracts all the right customers, read our complete guide on why a professional website is essential for booking your fleet solid.

Explore Related Industries

To get your heavy machinery and tools in front of your most valuable B2B clients, we also build powerful websites for general contractors, helping them source the reliable excavators, lifts, and dozers they need to keep their projects on time and on budget.
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